Job Information
Bausch Health Brand Manager (EMEA) in Remote, United Kingdom
Bausch Health is a global company that develops, manufactures, and markets a differentiated product portfolio across multiple high-growth therapeutic areas including Gastroenterology, Generics, Neurology, Ortho Dermatologics, Medical Aesthetics and Dentistry. We are delivering on our commitments as we build an innovative company dedicated to advancing global health. Each day, Bausch Health products are used by over 150 million people around the world.
Our approximately 7,000 employees are united around our mission of improving people’s lives with our health care products.
Solta, a division of Bausch Health, is committed to improving patients quality of life by delivering sophisticated technology in simple, elegant designs, providing true aesthetic and therapeutic benefits. For more than a decade, we've been developing innovative treatment technologies to provide proven and effective aesthetic care options to consumers and physicians alike.
The Brand Manager EMEA role is in charge of defining, planning and executing the marketing strategic plan and coordinate all the marketing activities for the EMEA markets. Below key points but not limited.
Key Responsibilities:
Define, plan and execute the marketing strategic plan across the EMEA market,
Define, plan, execute and monitor the marketing activities including: marketing collaterals, marketing campaigns, events and congresses, PR activities and media…
Ensure that messaging and marketing activities are aligned with the brand and company values and that the claims meet the regulatory guidelines set by the company by liaising with regulatory, compliance and legal departments.
Analyse the brand positioning and consumer insights for the EMEA market
Monitor market trends, research consumer markets and competitors’ activities
Define and monitor EMEA marketing budget
Coordinate the launch of marketing programs and ensure the set up and roll out
Propose new and ongoing marketing and advertising activities
Measure and report on campaign performance and assessing KPIs and ROI
Set up and monitor efficient cross-functional work processes to ensure the proper execution of marketing activities and programs
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
The minimum requirements:
Bachelor's degree in marketing, business or communication
At least 5 years of experience in brand management, brand marketing, or marketing management in the pharmaceutical, medical devices or cosmeceutical industry
Experience managing a brand across multiple markets
Results Orientation – ability to create better ways of doing things, so that higher levels of performance are possible and can be replicated.
Must have strong analytical skills to analyse metrics and create reports
Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
#LI-REMOTE
The masculine is used in this publication without prejudice for the sake of conciseness.
Bausch Health is committed to equal employment opportunity and complies with equal employment opportunity laws in effect wherever it operates.
Bausch Health is an EEO/AA employer M/F/D/V.
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